diff --git a/src/app.constants.ts b/src/app.constants.ts
index a29cf71..0592c17 100644
--- a/src/app.constants.ts
+++ b/src/app.constants.ts
@@ -5,16 +5,18 @@ export const SERVICE_NAME = 'ad';
 export const GRPC_PACKAGE_NAME = 'ad';
 export const GRPC_SERVICE_NAME = 'AdService';
 
-// messaging
+// messaging output
 export const AD_CREATED_ROUTING_KEY = 'ad.created';
+
+// messaging input
 export const MATCHER_AD_CREATED_MESSAGE_HANDLER = 'matcherAdCreated';
-export const MATCHER_AD_CREATED_ROUTING_KEY = 'matcher.ad.created';
-export const MATCHER_AD_CREATED_QUEUE = 'matcher-ad-created';
+export const MATCHER_AD_CREATED_ROUTING_KEY = 'matcher-ad.created';
+export const MATCHER_AD_CREATED_QUEUE = 'ad.matcher-ad.created';
 export const MATCHER_AD_CREATION_FAILED_MESSAGE_HANDLER =
   'matcherAdCreationFailed';
 export const MATCHER_AD_CREATION_FAILED_ROUTING_KEY =
-  'matcher.ad.creation.failed';
-export const MATCHER_AD_CREATION_FAILED_QUEUE = 'matcher-ad-creation-failed';
+  'matcher-ad.creation-failed';
+export const MATCHER_AD_CREATION_FAILED_QUEUE = 'ad.matcher-ad.creation-failed';
 
 // configuration
 export const SERVICE_CONFIGURATION_SET_QUEUE = 'ad-configuration-set';
diff --git a/src/modules/ad/interface/message-handlers/matcher-ad-created.message-handler.ts b/src/modules/ad/interface/message-handlers/matcher-ad-created.message-handler.ts
index 9ed1e4a..eb8f44e 100644
--- a/src/modules/ad/interface/message-handlers/matcher-ad-created.message-handler.ts
+++ b/src/modules/ad/interface/message-handlers/matcher-ad-created.message-handler.ts
@@ -13,12 +13,17 @@ export class MatcherAdCreatedMessageHandler {
     name: MATCHER_AD_CREATED_MESSAGE_HANDLER,
   })
   public async matcherAdCreated(message: string) {
-    const matcherAdCreatedIntegrationEvent: MatcherAdCreatedIntegrationEvent =
-      JSON.parse(message);
-    await this.commandBus.execute(
-      new ValidateAdCommand({
-        id: matcherAdCreatedIntegrationEvent.id,
-      }),
-    );
+    try {
+      const matcherAdCreatedIntegrationEvent: MatcherAdCreatedIntegrationEvent =
+        JSON.parse(message);
+      await this.commandBus.execute(
+        new ValidateAdCommand({
+          id: matcherAdCreatedIntegrationEvent.id,
+        }),
+      );
+    } catch (error: any) {
+      // do not throw error to acknowledge incoming message
+      // error handling should be done in the command handler, if relevant
+    }
   }
 }
diff --git a/src/modules/ad/interface/message-handlers/matcher-ad-creation-failed.message-handler.ts b/src/modules/ad/interface/message-handlers/matcher-ad-creation-failed.message-handler.ts
index 05e3691..8b0fdb0 100644
--- a/src/modules/ad/interface/message-handlers/matcher-ad-creation-failed.message-handler.ts
+++ b/src/modules/ad/interface/message-handlers/matcher-ad-creation-failed.message-handler.ts
@@ -13,12 +13,17 @@ export class MatcherAdCreationFailedMessageHandler {
     name: MATCHER_AD_CREATION_FAILED_MESSAGE_HANDLER,
   })
   public async matcherAdCreationFailed(message: string) {
-    const matcherAdCreationFailedIntegrationEvent: MatcherAdCreationFailedIntegrationEvent =
-      JSON.parse(message);
-    await this.commandBus.execute(
-      new InvalidateAdCommand({
-        id: matcherAdCreationFailedIntegrationEvent.id,
-      }),
-    );
+    try {
+      const matcherAdCreationFailedIntegrationEvent: MatcherAdCreationFailedIntegrationEvent =
+        JSON.parse(message);
+      await this.commandBus.execute(
+        new InvalidateAdCommand({
+          id: matcherAdCreationFailedIntegrationEvent.id,
+        }),
+      );
+    } catch (error: any) {
+      // do not throw error to acknowledge incoming message
+      // error handling should be done in the command handler, if relevant
+    }
   }
 }